Drake Circus was facing tough competition, with other local competitors and there was need to retain our existing shoppers and attract tourists over the summer by creating a point of difference.
Drake Circus worked in partnership with Theatre Royal Plymouth to create a piece of public art for the city to enjoy. A giant multi-coloured flower installation, suspended from the atrium of Drake Circus and oversized seating, to create a free interactive sharable experience for shoppers. The core thought ‘Embrace Wild’ was used for all advertising, point of sale and as a hashtag for sharing. The creative work used an illustrative style and across different product offerings.
"Original and inspired ideas that always hit the nail on the head. Mickie and his team have provided me with resilient pieces of work that I can use time and time again. I wouldn’t hesitate to recommend Katswhiskers! "
"I’ve worked with Mickie for over 11 years. Katswhiskers have done an excellent job but in particular their creativity has stretched our thinking. "
"Unfailingly creative and energetic but also commercially realistic, they have delivered stunningly original and effective designs. We are very exacting client and Katswhiskers has risen to our demands and exceeded our expectations in every case. "
"Katswhiskers redesigned our brand identity and website. Apart from excellent design, they delivered what they promised on time and on budget, maintaining good humour and professionalism throughout."
"Katswhiskers have developed exceptionally creative campaigns which exactly meet our strategic objectives, they consistently get it right. "